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A key pillar of success for brands in the hyper-digital age is to transition to a platform brand. By leveraging AI-powered tools, traditional brands can enact a transformation to embrace platform thinking. Even digital-native brands can leverage new tools to increase the effectiveness with which their platforms function, in order to enhance customer engagement.
Your AI initiative doesn’t need better algorithms or more sophisticated models. It needs game theory. Restructure governance from one-time to continuous. Replace individual with shared metrics. Transform handoffs into co-creation. Make cooperation the rational choice instead of the noble sacrifice.
We are now moving from a defensive posture of compliance to an active, transparent culture of Data Governance.
AI in finance: Pavlo Martinovych of Uptiq on real-world use cases and future trends. Get the facts here!
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